LEVI’S limited edition 501 for EKOCYCLE has launched

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So the creator of the denim in our eyes LEVI’S has taken a grand step towards change in the process of producing the denim fabric and it’s quite brilliant. They have just launched a limited edition 501 Waste<Less jean created exclusively for EKOCYCLE, a amazing social movement founded by legendary musician and producer will.i.am in partnership with Coca-Cola. So these jeans fellow gents are made with 29 percent post consumer recycled content and about eight recycled plastic bottles (Peep the diagram image below), crazy right! A definite mark on a good change in garment production. These limited edition EKOCYCLE™ + Levi’s 501 Waste<Less™ jeans are available now HERE contribute to saving this planet, I already got my pair.

-DA

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