CONVERSE is a iconic sneaker brand that’s been around way before many of brands that have come and gone. So many have tried to copy its designs but never gotten it right like they have. Peep and witness the evolution their latest video, called “History Made and In The Making”,Read More →
Its that time of year and we at MATERIALOLOGY have been invited to attend the 2011 spring fashion trade shows week of August 22nd to the 24th and with any trade show season come nightlife celebration of epic proportions by the brands and this one by HUDSON JEANS &Read More →
ADIDAS always gathers some great celebs in their video ads and this latest VIDEO OF THE WEEK from ADIDAS for being original based on the premise “There’s one in every crowd, yet no two are the same. They’re authentics. One of a kinds. All shapes, all sizes, all unique. They’reRead More →
This week we bring to you a short documentary on the creation by NIKE with their design master Tinker Hatfield of the first visible air sole sneaker that changed the sneaker world hands down. Take 8 minutes of your life and watch this even if your not a sneakerhead, just someRead More →
The feature Video of the week is of the SHOEZEUM in San Diego. This gent Jordan Michael Geller obsession is shoes moreless Nike’s and his collection of 2000 plus Nike’s is amazaballs. His thinking at the time was “If you build it, they will come, he thought…This is crazy, heRead More →
Some of us here are somewhat health nuts and get our run on and NIKE has a new campaign video just for us running addicts. Check it out and go to Nikecorre.com Read More →
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