Nike Sportswear is launching a new, free iPhone app called “True City” available to download from the Apple App Store tomorrow January 14 which gives users access to a live community of “tastemakers” sharing what’s happening in six European cities London, Berlin, Milan, Amsterdam, Barcelona and Paris. Locals, dubbed Nike Insiders will keep you in the know and Users will also be encouraged to contribute their own information and opinions with a chance of becoming Nike Insiders themselves as well as getting exclusive information about Nike events and product launches. Peep the video…
